Created still images and promotional videos of the Men’s White Fermi Sneakers as part of a new footwear collection by Paul Smith. All images were made for Paul Smith's official website, TIK TOK and Instagram page, see the images here. 3D campaign created for the company in collaboration with Sophie Stalder. We wanted to incorporate the elegance of Paul Smith without undermining its playful aspect. We created a digital environment surrounding the shoe and integrated a silk material to embody Paul Smith’s brand identity. You can read the article about the campaign here.
Created still images and promotional videos of the Men’s White Fermi Sneakers as part of a new footwear collection by Paul Smith. All images were made for Paul Smith's official website, TIK TOK and Instagram page, see the images here. 3D campaign created for the company in collaboration with Sophie Stalder. We wanted to incorporate the elegance of Paul Smith without undermining its playful aspect. We created a digital environment surrounding the shoe and integrated a silk material to embody Paul Smith’s brand identity. You can read the article about the campaign here.
SERVICES: CREATIVE DIRECTION, 3D DESIGN, 3D SCANNING, PHOTOGRAMMETRY
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