At the forefront of immersive experiences, Xydrobe collaborates with luxury brands to create captivating narratives for customers. Xydrobe pushes the boundaries of technology to deliver multisensory virtual reality experiences. Their platform offers extraordinary brands a unique opportunity to intricately weave their stories into immersive virtual worlds, engaging the audience on a deeper level. A blend of physical meets virtual, whether it's through a one-person Xydrobe Pod or multi-person VR cinema. My primary role at the company was to make promotional assets for website and social media platforms, ideas for merch, concept development using CGI tools, 3D and graphic mock-ups for client pitches.
On this occasion, Manolo Blahnik commissioned us to create a virtual world around their brand identity. To celebrate the upcoming launch of Manolo Blahnik’s Virtual Archives, xydrobe presents 'The Craft', a multisensory experience exploring the fluid expressions of Manolo Blahnik’s design style combined with the artisanal craftsmanship of the Italian ateliers. The viewer begins at Manolo’s desk and from there, a series of portals take you on a journey through the factory floor and into a wonderful world of shoes like you have never seen them before.
SERVICES: CGI, 3D DESIGN, GRAPHIC DESIGN, LAYOUT DESIGN
© Hannah Coen, 2024. All Rights Reserved.